Online Advertising body GASH has announced that it’s membership will be raised to 89 full members following the latest round of multiple choice test audits. A spokesperson for the organisation, which is affiliated to the internet advertising debacle (IAD) commented,
“This is great news for the industry. This latest round of audits was the firmest yet, with members having to answer 5 questions [multiple choice], and promise that they would be good for the next 6 months. This is a clear indication that our processes are having a …

Creative App seems to have been going great guns since Planner Buyer last reported on their inception. Last month the team managed to plan and deliver their first campaign for Massive Travel. The process can only be described as a wonder of team work and brilliant agency planning, buying and campaign management.

Monday:
The brief given was to deliver 1,000,000 acquisitions or holiday sales over a 4 week period, with a budget of £10,000. Stephen Hawking, recently promoted from analyst was given the task of planning the campaign, …

LONDON – MAAUW part of the Bloated Media Group today announced radical plans today to get rid of all telephones as part of their efficiency drive. According to Richard, Head of Enterprise And Development, the agency is 23% less efficient because planning and buying teams were spending too much time on the phones.
“We need to run a tight ship here, and I’m the Captain of the Vessel. I’m the Big Cheese, the The Big Kahuna, the Daddy, the Man…..” etc etc
“Our planners are the life blood of this agency; …