Online Advertising body GASH has announced that it’s membership will be raised to 89 full members following the latest round of multiple choice test audits. A spokesperson for the organisation, which is affiliated to the internet advertising debacle (IAD) commented,
“This is great news for the industry. This latest round of audits was the firmest yet, with members having to answer 5 questions [multiple choice], and promise that they would be good for the next 6 months. This is a clear indication that our processes are having a …

LIVERPOOL – Top Media buying agency Digital IQ have unveiled their latest technology to help clients achieve the holy grail of CPA campaigns. The technology, which is due to be implemented in June, scans a users computer once an advertisement is shown and uses any banking details stored on the computer to automatically make multiple purchases of the advertised product.

In tests the agency has recorded a 120% acquisition rate against advertisement views. Managing Director, Ronald Biggs said, “This is an exciting development on the ROI focussed market place. Clients …

Sometimes the truth needs to be pointed out…courteousy of an anonymous email source.
Media: hello, Pointless Media
Agency: Hi media monkey whose name I can’t be bothered to remember, it’s Blah from The Really Big and Important Agency. Thanks for the weak attempt at bribery last week when you took my whole team out for masses of drinks although we both know 7 of them were creative and will never make a buying decision.
Media: Ahh yes, the smeg head that can’t be bothered to return my calls, how can I attempt to …

When times are hard, new technology isn’t always the only solution. Struggling saleshouse Ads4All have taken their behavioural targeting to the next stage by employing a behavioural expert on the sales side if the business. Their latest employee, “Tony” started for the company in March this year and has tripled revenues within the space of two months. It appears Tony has been approaching agencies and asking them to “adjust” their behaviour and book with Ads4All.

Despite all campaigns falling on their arse Tony has still managed to keep re-bookings at 100%. …

667 Games have today been defending their decision to sell in game advertising for their latest console game, “Farmyard Murder Xtreme!”. The game which is due to be released on Mother’s Day has attracted criticism for its graphic scenes where characters are seen to smoke cigarettes.

In the game where players are rewarded for the genocide of goats and other farm yard animals, including a cute kitten, the farmer is seen smoking a pipe in several scenes. Parents have complained in their 3’s, one even writing to President Brown saying, …

LONDON – Starting next month Media Wars will hit our screens. The programme will pit Media Owners against each other and Media Agencies against each other in street fights, cage matches and pitched battles. Each week the losing company will be closed and up to 1500 people will lose their livelihood.
The first week matches Adrevenue against Vastclick in what is said to be quite a spectacle, and Wediacom against BigMunchMedia in what is being billed as the first potential giant killing.
Media bosses have been keen to get involved saying …

So Facebook founder Mark Zuckerberg is encouraging users to vote on how they want the site to be run.
From 17th April Facebook members will be able to install an application that will allow them to vote on documents that will govern how the social network is run.
Democracy on the internet eh? Not a bad idea…the internet, the final frontier of free speech, where no-one will be able to have control over individuals’ freedoms. Mark Zuckerberg has to make his earlier U-turn on ownership of all Facebooks users’ photos etc …